After my PhD, I was some $30,000 in debt. My part-time lawn-mowing business barely paid the bills.
I had a question I couldn’t let go of. And I needed a great deal of money to answer it.
So I set about turning that mowing round into a business big enough to fund the research. Today Jim’s Group has just under 6,000 franchisees.
The question was simple. Why do wealthy societies stop having children?
On Wednesday I release the answer I’ve arrived at after decades of work.
My new book, Birth-Rate Crisis: Reclaiming Family and Purpose in a Dopamine-Driven World, comes out on 14 October.
I co-wrote it with Andrea Pearson, an American author who has made the research readable for a wider audience.
Birth rates are falling almost everywhere, including Australia. Governments are spending billions to reverse the trend. It isn’t working.
There is a deeper cause. And it reaches far beyond how many children people have.
The ebook is $0.99 for launch week, down from $9.99.
Pre-order now, or wait until Wednesday.
Over the next week, I’ll write more often than usual.
Each post covers a different part of the book. Money. Dopamine. My own family. Ancient Rome. And the woman who helped me write it.
Jim
Just placed my order for a Hardcopy.